{"id":242865,"date":"2022-11-07T13:43:24","date_gmt":"2022-11-07T12:43:24","guid":{"rendered":"https:\/\/www.atreus.de\/?post_type=team&p=242865"},"modified":"2026-03-12T14:52:48","modified_gmt":"2026-03-12T13:52:48","slug":"mike-schwanke","status":"publish","type":"team","link":"https:\/\/www.atreus.de\/en\/team-en\/mike-schwanke\/","title":{"rendered":"Mike Schwanke"},"content":{"rendered":"\n
\n
\n
\n

Mike Schwanke is Managing Director of Atreus and Head ot the Solutiong Group Consumer Goods and Retail. His<\/strong> focus is on projects and programmes in the fields of digital transformation, growth and increase of value, restructuring, as well as the interim staffing of top-management positions.<\/strong><\/p>

He has more than 20 years leadership experience in general management, marketing & e-commerce, sales as well as digital transformation and program management. Mr. Schwanke was in dynamic and competitive industries, as telecommunication, touristic, gastronomy and retail.<\/p>

Mike Schwanke has strong expertise with stakeholders, board members, advisors in stock listing companies, family business and private equity, several years experience in multinational co-working – especially with European and American people – in many projects and programs.<\/p>

Prior joining Atreus, Mr. Schwanke was in different senior management positions in well known international companies.<\/p> <\/div>\n <\/div>\n <\/div>\n\n\n\n\n

<\/div>\n\n\n
\n
\n\n

INDUSTRY FOCUS<\/h1>

Telecommunications & Media<\/p>

Touristic & Mobility<\/p>

Retail & E-Commerce<\/p>

Gastronomy & Hospitality<\/p>

Private Equity<\/p>

Family Business<\/p><\/div><\/div> <\/div>\n <\/div>\n

\n
\n\n

SPECIALIST FOCUS<\/h2>

Digital Transformation in Marketing & Sales<\/p>

Digitize Business Models and Business Processes<\/p>

Marketing & Sales<\/p>

Restructure & Turnaround<\/p>

Top Line Growth & increase in value<\/p>

E-Commerce<\/p>

Category Management & Pricing<\/p>

Building new Sales Channels<\/p>

Customer Experience<\/p>

International Projects<\/p><\/div><\/div> <\/div>\n <\/div>\n

\n
\n\n

VOCATIONAL STATIONS<\/h2>

Chief Commercial Officer NORDSEE<\/p>

Director Marketing & E-Commerce M\u00fcller Drogerie<\/p>

Managing Director Marketing, Sales & Operations  Robinson Club<\/p>

Director Sales TUI Cruises<\/p>

Director Marketing & Chief Digital Officer TUI Cruises<\/p>

Head of Brand experience o2 Telefonica Deutschland<\/p><\/div><\/div> <\/div>\n <\/div>\n<\/div><\/div>","protected":false},"author":3,"featured_media":0,"menu_order":0,"template":"","competences":[386,399,395],"industry-sectors":[378,369],"typ-team":[427,428],"class_list":["post-242865","team","type-team","status-publish","hentry","competences-digitization","competences-marketing-and-sales","competences-restructuring","industry-sectors-consumer-goods","industry-sectors-trade","typ-team-director","typ-team-executive-board-en"],"allData":{"_edit_lock":["1773323576:3"],"_wpml_word_count":["287"],"rank_math_internal_links_processed":["1"],"rank_math_seo_score":["60"],"_edit_last":["3"],"_zw_prename":["Mike"],"_zw_description":["Managing Director and Head of Solution Group Consumer Goods & Retail"],"_zw_email":["Mike.Schwanke@atreus.de"],"_zw_phone":["+49 89 452249-250"],"_zw_linkedin":["https:\/\/www.linkedin.com\/in\/mike-schwanke-64ba138b\/"],"_zw_max_input_files":["0"],"_wpml_media_duplicate":["1"],"_wpml_media_featured":["1"],"_last_translation_edit_mode":["native-editor"],"rank_math_focus_keyword":["Mike Schwanke"],"rank_math_title":["Mike Schwanke - Managing Director, Atreus GmbH"],"_zw_post_wordcount":["229"],"_zw_reading_time_seconds":["46"],"rank_math_facebook_enable_image_overlay":["off"],"rank_math_facebook_image":["https:\/\/www.atreus.de\/wp-content\/uploads\/2023\/07\/sch-mi-v1.png"],"rank_math_facebook_image_id":["399787"],"_zw_portraitImg":["399787"],"_zw_lastname":[" Schwanke"]},"_links":{"self":[{"href":"https:\/\/www.atreus.de\/en\/wp-json\/wp\/v2\/team\/242865","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.atreus.de\/en\/wp-json\/wp\/v2\/team"}],"about":[{"href":"https:\/\/www.atreus.de\/en\/wp-json\/wp\/v2\/types\/team"}],"author":[{"embeddable":true,"href":"https:\/\/www.atreus.de\/en\/wp-json\/wp\/v2\/users\/3"}],"version-history":[{"count":0,"href":"https:\/\/www.atreus.de\/en\/wp-json\/wp\/v2\/team\/242865\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.atreus.de\/en\/wp-json\/wp\/v2\/media?parent=242865"}],"wp:term":[{"taxonomy":"competences","embeddable":true,"href":"https:\/\/www.atreus.de\/en\/wp-json\/wp\/v2\/competences?post=242865"},{"taxonomy":"industry-sectors","embeddable":true,"href":"https:\/\/www.atreus.de\/en\/wp-json\/wp\/v2\/industry-sectors?post=242865"},{"taxonomy":"typ-team","embeddable":true,"href":"https:\/\/www.atreus.de\/en\/wp-json\/wp\/v2\/typ-team?post=242865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}